Inspiration, NYC Culture

Odin recently opened a pop-up store in the East Village, at 330 East 11th Street, which offers their growing selection of fragrances for sale. The store is a collaboration with Snarkitecture who created the sculptural installation to display the unisex fragrances and candles. The installation consists of plaster casts from the Odin fragrance bottles. On the ceiling they created a wave of the plaster bottles, while in the middle of the store they are clustered together to display the fragrances.

When visiting the pop-up store you will feel like you are entering a space of relaxation, an escape from the busy streets in the city! An advisor, completely dressed in white, will guide you through the different scents and explain the ingredients, helping you to find the perfect scent for you.

-RVDB

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